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  Nanjing Center
  Shanghai Living

     Member Training Program: Innovation Tools D4 (Chinese Session)  (Members Only)
  Event Type: Member Training Program
  Date: Monday, April 10, 2017, 13:00 to 17:00
  Venue: AmCham Shanghai Conference Center Suite 568, Shanghai Centre, 1376 Nanjing Road West    Map
上海美国商会会议室 南京西路1376号,上海商城568室    地图
  Cost: AmCham Shanghai Training Credits *: 1 credit
Member (RMB): 360.00
Member Company Employee (RMB): 650.00
  Payment Method: - Bank Transfer
- Pay Online
- Upon registration at the


Member Training Program: Innovation Tools D4 (Chinese Session)

Innovation is one of the most important factors of enterprise growth - how to successfully manage innovation is a concern for managers. BMGI's original "D4 innovation path" will inspire a company's team to create groundbreaking product innovation and to enhance a company's product competitive advantage.

This course is for all industries with innovative needs; participants will be provided with innovative tools for rapid application of innovative methods of work, combine flexible professional skills with new processes and products for the development of new market models. Participants will be able to fully understand the innovative approach to innovation and the innovative approach to problem solving using the D4 Model.

Through this training you will learn how to:

  • Break the mindset: grasp the logic of the creative tool to stimulate the use of creative thinking, and to identify potential customer needs
  • Solve problems in process improvement, product design and marketing model innovation
  • Pioneering innovative ideas, stimulaing the brain power, promoting team intelligence and vitality, strengthening the company's innovative ability

Who should attend?
R&D designers, management team, business change and operational excellence advisors, and all those interested in innovation

13:00 Registration
13:15 Session Begins
15:15 Tea Break
17:00 Session Ends

创新是企业成长最重要的因素之一,如何成功地驾驭创新, 就成为管理者所关心的话题。BMGI拒绝空谈,独创了一套行之有效的“D4创新路径”,实施该工具将会激发团队产生尽可能多的突破性的产品创意,提升公司产品竞争优势。



  • 突破既有思维定势,掌握激发创意的工具,发现并明确客户潜在需求
  • 解决流程改善、产品设计与营销模式创新中的问题,获得更完美的创新改善对策
  • 开拓创新思路,促进团队情智活力,把创新方法应用到具体业务中,加强公司的创新能力


先生是BMGI大中华区执行副总,资深顾问黑带大师,知名的管理实务专家,亦曾长期兼任大学及业界讲师,在策略管理、创新与设计管理、变革管理、质量系统管理、冲突管理、营销管理、精益生产、六西格玛及企业管理与流程诊断上,已拥有廿年以上的课程讲授、咨询及实施的经验。服务的客户及指导过的企业超过百余家,并遍及亚洲各国,产业范围涵盖电子、化工、航空、机械、运动鞋等制造行业及服务性产业。曾对多家国内外大型企业进行管理诊断,例如TNT Express 、Jabil、五矿集团、中国化工、中国喜威。


  • This training session is open only to AmCham Shanghai members and employees who work at member companies.
  • All registrations shall be made online before the session.
  • AmCham Shanghai members are eligible to attend the session free of charge with Training Credit*.
    AmCham Shanghai members without Training Credit are eligible to attend the session at “Member Rate.”
    Employees who work at AmCham Shanghai member companies are eligible to attend the session at "Employee Rate."
  • Limited spaces are available and attendance will be given on a first-come, first-served basis.
  • Members please bring your membership card and employees bring your business card upon check-in at the training session.

Walk-in and Cancellation Policy:

  • This session requires confirmation of attendance in advance. If you attend this session without prior registration, you will be charged an RMB50 "walk-in" fee as member and RMB100 as employee.
  • Cancellation: If you need to cancel your registration, please notify Kelly Deng at (86 21) 6279 7119 ext. 4580 or email no less than 24 hours in advance.
  • To ensure that you have a seat, please come to the session on time. Open seats will be released to other guests 15 minutes after the session starts.

*What is Training Credit?

As an extra offer to all AmCham Shanghai members, each member will be granted with ONE Training Credit with their valid membership term. Members are able to use the Training Credit to register for the training session they are interested in, free of charge. The Training Credit can only be used by the member him/herself. The Training Credit is not transferrable or refundable for cash.


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